The Last Drop Off
Delivering the perfect partnership, one package at a time
Brand partnership
What’s the best way to announce a new brand partnership? See it in action, of course.
When what3words partnered with DHL to improve delivery accuracy, it made perfect sense to put their unique system to the test.
The challenge: use what3words to bring a parcel delivery to life.
Oh, and we’d have just four weeks from pitch to shoot to prepare…
Making it happen
Need a speedy delivery rider who can entertain you along the way? Step forward, iconic trials rider Ali Clarkson.
With time against us, using a trusted athlete in Ali and working in a location we know well meant we could immediately get to work planning shots and stunts.
Our amazing in-house production team worked nonstop, even managing to secure a closed road shoot in central Glasgow at the very last minute—no problem for our crack team.
Working with Ali to fully maximise his time and expertise, we stretched the budget to give him the space to perform, ultimately adding impact to the final product.
Delivery confirmed
Our expertise in working with athletes ensured we captured all the shots required in time, adapting to shooting permits and the unpredictable Glasgow weather.
Along with the hero film hosted on DHL and what3words’ YouTube channels, we made additional social cuts while Ali’s bike build raked in the views, too.
And all delivered right on time.
